Digital Key:
An exciting new way to engage with your clients. The Digital-Key is a special type of usb drive designed to drive end users from the off-line to the on-line world.
The digital key is designed specifically for use with your latest sales and marketing promotions. Applications include: retail, covermounts, direct mail projects, digital vouchers or as part of membership or loyalty programs. With Digital-Key your response rates can grow to over 20%, in comparison to typical response rates of <3% using traditional methods of direct mail promotions.
How the Digital Key works?
The Digital Key uses patented technology, which has no known compatibility or security issues. This system is designed to take the end user directly to a website URL of your choice when they plug the device in. You can also update this URL at any time to fit in with your latest marketing promotion.
Each Digital Key has its own unique ID code, which allows:
- You to develop personalized landing pages tailored specifically to the individual customer (e.g. Welcome Mr Jones).
- As each key can be linked to an individual or groups, so you can have specific discounts and campaigns for demographics within your database
- The key can also be used as a security device for users to securely access a website or area of a website
- The technology behind the Digital Key allows you to see automatically generated reports detailing who used their key and when. Therefore, allowing you to measure the response rates of your campaigns and understand end user behavior
Some other applications:
• Driving repeat visitors
• Magazine and newspaper covermounts
• Music & Film vouchers
• Music fan key
